Wednesday, April 18, 2007

Google® Adwords®




Google® Adwords®

What would a site on Home Business be worth without a thorough section on Google® Adwords®? Not much! The pay per click revolution began several years ago, although it's origins are much earlier. I'm not going to get into a history lesson, suffice it to say pay per click advertising has been around longer than the Adwords program. That being said Google made it wildly popular along with other PPC programs such as Overture, now a Yahoo property.

Why is the Google Adwords so popular? The reason is simple. When you combine the worlds largestHome Business - Google Adwords graphic search engine with a pay per click program the results are incredible for both advertisers and publishers as well as the program owner, in this case Google.

Some quick reasoning:

A) You have a product that is unique and you want to get it out into the market before anyone else thinks of it.
B) You don't have a large in-house opt-in list. C) You don't have a lot of capital for advertising or D) You don't have time to optimize your site for the search engines. ( The best way to proceed, if you have the time.)

Answer: Set up an Adwords® program to advertise your site and product. You can be up and running within minutes and your ad(s) will start to appear almost immediately on Google search pages. To sign up just go to http://www.adwords.google.com. A few things to think about:

+ There are four visible lines to think about in a Google Adwords ad. Title, ad line 1, ad line 2 and the visible url.
+ You have on 25 characters (with spaces) available for the Title. This has to be very catchy. You can't use words like best, the finest and so on unless they are actually part of the name of your product or service. You need to be very creative. Also you can't use exclamation points within the title or ad body.
+ You have two ad lines of 35 characters each with spaces included. Make every word count for maximum effectiveness.
+ Display URL needs to be the actual URL without the http included. There are some very interesting ideas about the visible URL of which are creative to say the least. The important thing to note is that if you try anything furtive Google will pick up on it and your ad will not be displayed.

There are many strategies that can be employed with AdWords campaigns. If you missed our pop-in ad about our free offer of Brad Callen's "Google Adwords Made Easy" you can download it here: Google Adwords Made Easy.

The following articles provide an excellent source of information on creating, developing and implementing Google Adwords campaigns as well as specific strategies that can be employed.

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Major Pitfall to Avoid While Using Google Adsense




Adsense Income
Major Pitfall to Avoid While Using Google Adsense

Tip! Decrease the number of Adsense blocks that you are displaying on a page. I don't know how others have experienced this, but my income seemed to be less if I had more than one block of Adsense ads displayed at once - and your CTR is definitely less if you have more than one ad impression at a time.

Anyone using Google Ads is aware of the great potential of income by way of visitors visiting your website or blog and clicking on one of the Google Ad Links and registering a payment in your Google Adsense account, sounds simple.

The major hurdle for people is getting that website traffic to your site, and reading the various information guides on the internet will provide you with practically thousands of useful ways of generating traffic such as keyword rich web pages, article writing and reciprocal linking to name but a few.

But people must also realise there are actual ways on the internet that are expressed in articles as being the golden ticket to riches, which are in fact the sure fire and quickest way to get yourself banned by Google, ruining any potential of you making a decent income from your website, and people must be aware of the problem outcome.

From my own experience when first starting out with Google Adsense, I found myself to be very impatient at the fact that I may have to work at my website for possibly years to generate enough traffic to click on my ads and earn me a decent income from my website. So being frustrated at this lengthy procedure, I embarked on searching Google for possible quick fix methods which would start traffic flooding to my website and greatly increase the potential of visitors clicking on my Google Ads.
AdSense Search Portal, Ctr 20% Your chance to earn lots of money from AdSense using our script. Check us out for demo & features.

The method I fell upon was the TRAFFIC EXCHANGES, which guarantee visitors to your site in exchange for you visiting other people sites. Some of these TRAFFIC EXCHANGES operate with Google Ad clicking in mind, promising no guarantee that people would click on your Ads, but you will see an increase in Google Ad clicking.
The Adsense Jerk - I'm Rich ! The Adsense Jerk, Totally loaded by using a 7 day Google Adsense System.

Being stupid and impatient and at the time not realising I was doing anything really wrong I joined ten of these TRAFFIC EXCHANGES and built up my traffic credits every day for a month and sure enough I got thousands of visitors and quite a few clicks on my Google Ads, it wasn't thousands of dollars but it was enough to put a smile on my face.

Then like a bolt of lightening from the heavens, a nice little email came from Google expressing they had been detecting invalid page impressions from TRAFFIC EXCHANGES and if this was to continue they may have to ban my account.
Cash Sense - Adsense Cash Generation. Software that creates Adsense websites in seconds - which allows you to get paychecks from Google with very little effort.

Now I tell you I immediately went to all them TRAFFIC EXCHANGE accounts and promptly deleted my urls to my Google Ad site and ceased the use of these traffic programs straight away. Sure the traffic to my site dropped to under ten a day, but I felt very lucky and relieved that Google had not banned me permanently from the Google Adsense program.

The trouble with the terms and conditions at Google Adsense, is it does not clearly state what is illegal page impressions and it wasn't till I received this email that I realised I was doing anything wrong, and im pretty sure that many webmasters out there have had the same conclusion and have not been as lucky as me and have had their Google Adsense accounts permanently closed.
Tip! Don't make your ads look like ads! People are so 'banner blind' now that they'll skim right over your AdSense ads if you make them look too much like actual ads.

This articles main purpose is drive a point home, if you're wanting to make an income from Google Adsense, then the slow methodical approach of adding keyword rich web pages and writing and submitting articles over many months will eventually start giving you that much needed traffic and hopefully reward your hard work with enough Google Ad clicks to give you that dream income. DON'T CHEAT!!

Simon Ecclestone

For further Website promotion tips and other internet facts http://website-promotion-tools.blogspot.com/

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Making Money With Google AdSense




Making Money With Google AdSense

The foundation of Internet Marketing is built on the premise of creating multiple streams of income. There are many ways to pull in profits with an online business opportunity.

Google AdSense is a program that lets Internet Marketers take full advantage of their websites traffic by letting them profit from relevant ads by getting paid for both impressions and clicks.

One of the best Internet Marketing principles you can master is the art of driving traffic to your site. That knowledge comes through learning about search engine optimization, using content and links to direct visitors to your website, and other advanced techniques that enhance your online business opportunity.

If you know the power of getting hits to your site, then you'll be able to multiply your profits - not just by selling a product or service - but by using Google AdSense in your marketing strategy.

If you pass on a good online business opportunity such as using AdSense to get the most out of your traffic, then you could be passing up thousands of dollars each month in potential profits.

Making money on the net revolves around being able to reach prospective customers. Without good traffic sense, you cant make money from programs like Google AdSense that are willing to hand out cash.

No matter how great your product is or how appealing your website may be - if its empty, your bank account will be too. Google AdSense is one online business opportunity that provides passive income from a source you don't have to work hard to maintain.

No other similar program has the branding that Google AdSense has. Its a familiar name for those who browse the net and when you allow visitors to utilize the Google Search Tool from your site, ads that fit in with your sites basic theme will let you profit from clicks and impressions.

Google AdSense also lets you test the ads on your site for effectiveness. By using channels, you can get a quick view of your website or pages within a site and compare the performance of the AdSense campaign. By testing your efforts, you can optimize your online business opportunity and tweak any Google AdSense campaigns that need help with their performance.

Men and women who are interested in launching a home-based business that centers around the Internet as an avenue for harvesting their income must first learn the power of successful web traffic techniques.

Once that step has been achieved, they can employ programs such as Google AdSense to customize the performance of each page within their site. They'll rake in unimaginable profits just by signing up for an online business opportunity that offers a virtual hands-off way to make money.

For those just starting out - or want to hone their existing knowledge and skills for becoming an Internet Marketing success story - software may be the answer that helps them increase their traffic and take advantage of Google AdSense.

Everyone wants to generate a steady stream of online profits - but without traffic and without passive income - They'll be working twice as hard to earn half the amount of money.

Google AdSense has different types of ad campaigns you can put together. Text ads come in the form of banners of all sizes - from leader board to button sized. Image ads also use banner positioning to attract the eye of your traffic. They also offer units of text links if you prefer to just have content in your AdSense campaign.

Online business opportunities will come and go. But Google AdSense looks promising as a strong investment of very little of your time in exchange for financial rewards that - if used on a good number of sites - can add up to big profits.

The AdSense program is free to use. All you have to do is sign up and once approved, start using the traffic techniques you've learned to attract visitors and make money when and if they leave your site and click-through to another strategically placed ad.

You have complete control over your Google AdSense campaigns. If you see ads that are relevant to your site, but you'd rather not showcase there, all you have to do is use the filtering tool and the traffic you've earned wont see that link again.

There are many advantages to building an empire around an online business opportunity and profiting from targeted traffic is like succeeding in direct mail promotions - only using modern technology. With Google AdSense, you'll revel in your sites enhancement and use it as a viral tool in making money from multiple resources.

Sharon Vaz is founder of http://www.webexplosion.biz, a resource for Internet marketing & web building success tools and http://www.workexplosion.net, a work at home content site.

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